Blue Prairie Group 
This start-up human resource and investment consulting firm wanted a visual brand that accomplished two apparently disparate things: communicate corporate honesty and stability, while also signaling that Blue Prairie offers a unique perspective to the market. 

After exhausting many traditional approaches, Brainforest struck on this bold design – the brave prairie dog, standing vigil over the vast plain. We then moved to the next phase of their brand development, applying their unique new look to a stationary system and capabilities collateral.